How to Lead an Operational Marketing Team

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This is a podcast episode titled, How to Lead an Operational Marketing Team. The summary for this episode is: <p>This interactive workshop session provides a proven methodology for properly managing a successful and efficient operational marketing team. You will also dive into the psyche of marketing leaders for developing a strong, self-sufficient, and empowered team in 2023.</p><p><br></p><p>During this workshop, you will learn how to:</p><p><br></p><p>- Add structure to your marketing team</p><p>- Manage your goals to avoid marketing role scope creep</p><p>- The benefits of collaborative management</p><p>- Avoid random acts of marketing</p><p><br></p><p><br></p>
Quick Agenda - How To Lead An Operational Marketing Team
00:25 MIN
Why is running a tight ship in marketing so hard?
13:00 MIN
Getting Rid of Imposter Syndrome in 3 Steps
09:26 MIN
Getting eclectic teams to work together to achieve Operational Marketing Excellence
01:59 MIN
Once the Pods are going, what is the CMOs role?
09:49 MIN
Workshop Wrap up & Questions
22:47 MIN

DESCRIPTION

This interactive workshop session provides a proven methodology for properly managing a successful and efficient operational marketing team. You will also dive into the psyche of marketing leaders for developing a strong, self-sufficient, and empowered team in 2023.


During this workshop, you will learn how to:


- Add structure to your marketing team

- Manage your goals to avoid marketing role scope creep

- The benefits of collaborative management

- Avoid random acts of marketing